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Anita Harris and Dick Pirozzolo to speak on book writing/publishing Thursday, Oct. 30, in Weston

Anita M. Harris

Anita M. Harris

Register | Thursday, October 30 | 12:30 – 2:00pm | Weston Public Library, 87 School Street, Weston, Mass.

Join PRSA Boston for a lunchtime session on how to add ‘published author’ to your PR Arsenal. Our Independent Practitioners Network is hosting a lunchtime master class on writing and publishing nonfiction books and corporate biographies on October 30.

Dick Pirozzolo and Anita Harris, two veteran PR experts with seven books to their credit, will cover:

– How to get a publisher to buy your book
– Self-publishing in the internet age
– The value of e-books
– What every winning book proposal MUST include today
– Crowdfunding, pricing your book, and other money matters
– How to market your book and much, much more.

Dick Pirozzolo is the author of three books on homebuilding and two corporate biographies. Anita Harris is the author of Broken Patterns and Ithaca Diaries, two nonfiction works that have established her as a forward-looking social and business culture authority. They will show us how books enhance professional prestige, underscore client expertise, establish authority, create numerous spin-off media opportunities and generate passive income.

This event is free to members of PRSA Boston’s Independent Practitioners Network (IPN) and $10 for guests. There is no charge but please bring your own lunch. Register.

New Cambridge Observer is a publication of the Harris Communications Group, an award-winning PR & Marketing firm based in Kendall Square, Cambridge, MA.



Kindle-Hachette dispute: What’s a (literally) poor author to do?

AMH Lincoln reading 09As an author, I’m having trouble getting my head around an email I received this morning from Amazon Kindle Direct publishing–charging Hachette Publishing Company with illegal collusion and asking me (and all authors) to demand that Hachette lower its ebook prices. Evidently, due to anti-trust settlement, Amazon can’t undercut Hachette e-book prices and is trying to renegotiate.  I ask you (and Amazon and Hachette): Are books a commodity? An art form? Something in-between? Does Hachette, with high-ish book prices, value the written word or is the company just out for high margins, of which most authors receive little?  Now, the New York Times reports, Amazon is calling on readers to pressure Hachette,  some best-selling authors are fighting Amazon,  and, as the following email shows, Amazon wants other authors to fight back.  I feel caught in the crossfire. Are we pawns in a battle between publishing giants? What is a  (literally) poor author to do? –Anita Harris, author, Broken Patterns, Professional Women and the Quest for a New Feminine Identity  and Ithaca Diaries.   Here’s this morning’s email from Amazon Kindle: Dear KDP Author,

Just ahead of World War II, there was a radical invention that shook the foundations of book publishing. It was the paperback book. This was a time when movie tickets cost 10 or 20 cents, and books cost $2.50. The new paperback cost 25 cents – it was ten times cheaper. Readers loved the paperback and millions of copies were sold in just the first year.

With it being so inexpensive and with so many more people able to afford to buy and read books, you would think the literary establishment of the day would have celebrated the invention of the paperback, yes? Nope. Instead, they dug in and circled the wagons. They believed low cost paperbacks would destroy literary culture and harm the industry (not to mention their own bank accounts). Many bookstores refused to stock them, and the early paperback publishers had to use unconventional methods of distribution – places like newsstands and drugstores. The famous author George Orwell came out publicly and said about the new paperback format, if “publishers had any sense, they would combine against them and suppress them.” Yes, George Orwell was suggesting collusion. 

Well… history doesn’t repeat itself, but it does rhyme.

Fast forward to today, and it’s the e-book’s turn to be opposed by the literary establishment. Amazon and Hachette – a big US publisher and part of a $10 billion media conglomerate – are in the middle of a business dispute about e-books. We want lower e-book prices. Hachette does not. Many e-books are being released at $14.99 and even $19.99. That is unjustifiably high for an e-book. With an e-book, there’s no printing, no over-printing, no need to forecast, no returns, no lost sales due to out of stock, no warehousing costs, no transportation costs, and there is no secondary market – e-books cannot be resold as used books. E-books can and should be less expensive.

Perhaps channeling Orwell’s decades old suggestion, Hachette has already been caught illegally colluding with its competitors to raise e-book prices. So far those parties have paid $166 million in penalties and restitution. Colluding with its competitors to raise prices wasn’t only illegal, it was also highly disrespectful to Hachette’s readers.

The fact is many established incumbents in the industry have taken the position that lower e-book prices will “devalue books” and hurt “Arts and Letters.” They’re wrong. Just as paperbacks did not destroy book culture despite being ten times cheaper, neither will e-books. On the contrary, paperbacks ended up rejuvenating the book industry and making it stronger. The same will happen with e-books.

Many inside the echo-chamber of the industry often draw the box too small. They think books only compete against books. But in reality, books compete against mobile games, television, movies, Facebook, blogs, free news sites and more. If we want a healthy reading culture, we have to work hard to be sure books actually are competitive against these other media types, and a big part of that is working hard to make books less expensive.

Moreover, e-books are highly price elastic. This means that when the price goes down, customers buy much more. We’ve quantified the price elasticity of e-books from repeated measurements across many titles. For every copy an e-book would sell at $14.99, it would sell 1.74 copies if priced at $9.99. So, for example, if customers would buy 100,000 copies of a particular e-book at $14.99, then customers would buy 174,000 copies of that same e-book at $9.99. Total revenue at $14.99 would be $1,499,000. Total revenue at $9.99 is $1,738,000. The important thing to note here is that the lower price is good for all parties involved: the customer is paying 33% less and the author is getting a royalty check 16% larger and being read by an audience that’s 74% larger. The pie is simply bigger.

But when a thing has been done a certain way for a long time, resisting change can be a reflexive instinct, and the powerful interests of the status quo are hard to move. It was never in George Orwell’s interest to suppress paperback books – he was wrong about that.

And despite what some would have you believe, authors are not united on this issue. When the Authors Guild recently wrote on this, they titled their post: “Amazon-Hachette Debate Yields Diverse Opinions Among Authors” (the comments to this post are worth a read).  A petition started by another group of authors and aimed at Hachette, titled “Stop Fighting Low Prices and Fair Wages,” garnered over 7,600 signatures.  And there are myriad articles and posts, by authors and readers alike, supporting us in our effort to keep prices low and build a healthy reading culture. Author David Gaughran’s recent interview is another piece worth reading.

We recognize that writers reasonably want to be left out of a dispute between large companies. Some have suggested that we “just talk.” We tried that. Hachette spent three months stonewalling and only grudgingly began to even acknowledge our concerns when we took action to reduce sales of their titles in our store. Since then Amazon has made three separate offers to Hachette to take authors out of the middle. We first suggested that we (Amazon and Hachette) jointly make author royalties whole during the term of the dispute. Then we suggested that authors receive 100% of all sales of their titles until this dispute is resolved. Then we suggested that we would return to normal business operations if Amazon and Hachette’s normal share of revenue went to a literacy charity. But Hachette, and their parent company Lagardere, have quickly and repeatedly dismissed these offers even though e-books represent 1% of their revenues and they could easily agree to do so. They believe they get leverage from keeping their authors in the middle.

We will never give up our fight for reasonable e-book prices. We know making books more affordable is good for book culture. We’d like your help. Please email Hachette and copy us.

Hachette CEO, Michael Pietsch: Michael.Pietsch@hbgusa.com

Copy us at: readers-united@amazon.com

Please consider including these points:

– We have noted your illegal collusion. Please stop working so hard to overcharge for ebooks. They can and should be less expensive.
– Lowering e-book prices will help – not hurt – the reading culture, just like paperbacks did.
– Stop using your authors as leverage and accept one of Amazon’s offers to take them out of the middle.
– Especially if you’re an author yourself: Remind them that authors are not united on this issue.

Thanks for your support.
 
The Amazon Books Team

P.S. You can also find this letter at www.readersunited.com   New Cambridge Observer is a publication of the Harris Communications Group, an award-winning PR and Marketing firm located in Kendall Square, Cambridge, MA.




Boston writer, illustrator & marketer join forces to promote indie authors at Frankfurt Book Fair, 2014

2goglobalscrshtBoston children’s book author Irene Smalls has joined forces with artist/illustrator Cathy Ann Johnson and publicist Ayanna Najuma to establish 2GoGlobal Marketing--an agency to promote independent authors and small publishers at the Frankfurt International Book Fair, in October of 2014.

Frankfurt, the world’s oldest and largest book fair, is attended by some 300,000 publishers, buyers and authors seeking to purchase and sell international rights to books. Approximately 120 countries are represented, at some 1750 booths.

Typically, independent authors and publishers are not represented in Frankfurt.

But 2GoGlobalMarketing will exhibit books in a Frankfurt Book Fair front row booth, “hand sell” and actively search for international sales opportunities for select books, “ according to Smalls.

Smalls, an award-winning author who writes primarily for “diverse” or minority children, was told by her publishers there was “no interest” in her books internationally. But she found that was not true.  “Publishers from Lebanon and China expressed interest in my titles. I would not have known that without pursuing international rights sales on my own.”

According to Johnson: “Authors and illustrators must be entrepreneurs.  Being represented in Frankfurt is the next step in developing our brands and literary businesses.”

Najuma, who will direct 2GoGlobalMarketing’s promotion at the show, said: “Many representatives merely place books on a shelf in a booth. 2GOGlobalMarketing will showcase individual books and seek out buyers at events and venues throughout the show.”

2GoGLOBALMarketing is currently accepting a small number of select titles to showcase, for a $500 fee.  Authors  and small publishers may apply through August 31, 2014 via the 2GoGLOBAL website www.frankfurt2014.com.

Authors represented by 2GoGLOBAL  are also welcome to hold book signings at the 2GoGlobalMarketing booth.

–Anita M. Harris
Anita Harris is the author of Broken Patterns, Professional Women and the Quest for a New Feminine Identity (2014) and Ithaca Diaries (forthcoming, 2015).

New Cambridge Observer is a publication of the Harris Communications Group--an award-winning PR and marketing firm based in Cambridge, MA.

 




Energy Sage and Clean Energy Chambers of Commerce partner on solar energy for businesses

9af0fb5f75f44a02bf845af1e67da1e0Pleased to post this July 30, 2014 release from our Cambridge Innovation Center Colleagues at  EnergySage, Inc., who have launched a partnership with Chambers for Innovation and Clean Energy, a national network of local chambers of commerce,   to help local Chambers and their member businesses install solar energy systems.

According to the July 30, 2014 release:

Under the partnership, businesses that are members of a local chamber can use an innovative and user-friendly online solar marketplace at no cost. Users receive quick and easy options for putting solar on their commercial or residential buildings.

The Metro South Chamber of Commerce in Massachusetts is the first local chamber to take advantage of the new partnership. “Lowering costs, saving time, and creating local jobs is a winning combination that strengthens business and increases profits,” said Christopher Cooney, president and CEO of the Metro South Chamber. “The EnergySage process makes it easy for our chamber members to receive multiple quotes, learn about tax credits, and gauge potential long-term gains.”

 “The EnergySage process makes it easy for our chamber members to receive multiple quotes, learn about tax credits, and gauge potential long-term gains.”

Through the partnership, chamber members will have access to robust solar options, an instant estimate of the costs, savings, and financial options and the ability to include local companies in the price comparisons. Chamber businesses that create a free account on the EnergySage Solar Marketplace will receive quotes from multiple pre-screened and high-quality solar installers, easing the process of shopping for the right solar system. EnergySage will make a donation – ranging from $250 for residential systems to up to $5,000 for large commercial systems – to the local chamber of commerce whose members go solar through the EnergySage Marketplace.

“EnergySage is excited about this national partnership with Chambers for Innovation and Clean Energy,” said John Gingrich, Head of Corporate Development for EnergySage. “We understand that solar can be complex for business owners and this partnership offers a great opportunity to help these decision-makers choose solar with ease.”

Diane Doucette, Executive Director of Chambers for Innovation & Clean Energy, called the partnership a “win-win” for local chambers and their member companies. “Chambers are always on the lookout for valuable no-cost services for member companies,” Doucette said. “Our EnergySage partnership offers the added benefit of providing chambers with additional revenue for helping their member companies go solar.”

ABOUT CHAMBERS FOR INNOVATION AND CLEAN ENERGY

Chambers for Innovation and Clean Energy (CICE) is a national network of local chambers of commerce that recognize the economic development opportunity of clean energy. CICE works with local chambers to offer programs that help them and their member companies successfully navigate and prosper in the clean energy space. Through their clean energy information hub, CICE provides easy access to clean energy information, incentives, best practices, and an opportunity for local chambers to connect with clean energy experts throughout the country. www.chambersforinnovation.com

ABOUT ENERGYSAGE, INC.

The EnergySage Solar Marketplace, a comprehensive national consumer destination site for solar photovoltaics (PV) systems. The EnergySage Marketplace transforms the complex Solar PV shopping process into a simple online comparison-shopping experience, by enabling consumers to compare quotes from multiple pre-screened installers in an apples-to-apples format across all financing options. The unique, innovative platform provides unprecedented levels of simplicity, choice and transparency, all at no cost to consumers.

The EnergySage platform helps to reduce prices and make solar PV systems more accessible to a larger portion of the population. Its goal is to drive exponential increases in market adoption of solar. EnergySage’s benefits extend to providers such as manufacturers, installers, financiers and other professionals involved in the solar PV sales process as well, through increased consumer awareness, knowledge and demand for their services. By creating efficiencies in both the buying and selling processes, EnergySage slashes the time and effort required by consumers and installers, significantly reducing customer acquisition costs, boosting consumer confidence, and ultimately accelerating mass-market solar adoption.

EnergySage has received two prestigious SunShot Awards from the Department of Energy to develop and commercialize the Solar Marketplace. www.energysage.com

—Anita M. Harris
New Cambridge Observer is a publication of  the Harris Communications Group, an award-winning public relations and marketing firm based in Kendall Square, Cambridge.




Rachel Yurman: Seeing Turner & the Sea at the Peabody Essex Museum

At the Peabody Essex Museum in Salem through September 1.

turner-venice_nga_1942-9-85The Peabody Essex Museum’s major summer exhibition, Turner & the Sea is, in the broadest sense, about the maritime painting tradition.  It is also about the evolution of this great artist’s particular vision of earthly elements, and the extent to which that vision influenced – and was influenced by – others.

Joseph Mallord William Turner (1775-1851), a star of the academic system and a rebel against its constraints, was an artist who annoyed contemporary critics even while inspiring champions like John Ruskin.  Ruskin’s Modern Painters (1843), which became a classic of Victorian literature in its own right, helped to place Turner in the Pantheon of British painters.

turner-staffa_fingals_ba-obj-5018-0002-pub-print-lg-2_smallConcentrating on sea paintings, the PEM show includes a number of major canvases, several on loan from UK institutions, a roomful of astonishing watercolors, and a handful of works by such influencers as Claude Lorrain and admirers like Constable, Sargent, and others.   Grand picture postcards like Venice:  The Dogana and San Giorgio Maggiore (1834) and monumental historical works like The Battle of Trafalgar (1805), paired with De Loutherberg’s Lord Howe’s Action (1793), provide a pleasing degree of “ooh” and “aah.”

 

Turner, inducted into the Royal Academy at a youthful 26, is associated with the age of Romanticism, with its penchant for “the sublime” and its dual consciousness of the terror and fragility of the natural world.   The Venice and Trafalgar paintings – one all glassy beauty and the other complete turmoil at sea — are appropriate touchstones of the academic as well as the romantic.  Turner, however, is an artist who seems to have mastered convention in order, eventually, to flout and override it.

His early devotion to watercolor, his spectacular abilities in that supposedly lesser medium, are apparent in an array of sketches and studies from the Liber Studiorum (1807-16) that greet us in one of the first galleries.  Looking at his later works in oils, the light and transparent underpainting suggest the remarkable, even triumphant, adaptation of watercolor technique.

 

We have the chance to see how others – 17th-century Dutch painters like Ruysdale and Willem van de Velde the Elder — approached the seascape and maritime subjects, applying restrained palettes and exquisite control to create moody works of great precision and detail.  In an essay on Turner in Looking at Pictures, Kenneth Clark discusses the difficulty of capturing the constant movement of waves.   Whether in the stylization of Chinese painting or Japanese prints, the almost algorithmic precision of DaVinci, or these Dutch seascapes, one is conscious of an attempt to regulate, to govern the ungovernable.   

Turner was, in his own right, a commander of the seas, to say nothing of notoriously difficult water-based media.  The watercolor and gouache Pembroke Castle (first exhibited in 1806) sets detailed renderings of the daily catch — mussels and fish scattered on the sand – against a majestic expanse of sky.   There is virtuosity here, but also a sense of freedom and a suggestion of the infinite that takes us far beyond the limits of the Dutch horizon.  turner-sheerness_86557_small

Motion defines Turner as light does the Impressionists.  His depiction of moving water, along with the even more evanescent steam and fire, set his work apart.   Flicking paint with the aplomb and seemingly random motions of an abstract expressionist, Turner was an action painter no less than Jackson Pollock.

The principal subject of Clark’s chapter, Snowstorm – Steamboat off a Harbor’s Mouth, is actually on loan for this exhibition.  In this 1842 work, a ship is nearly engulfed by steam, snow, mist, and foam.  Clark hints that Snowstorm may reflect the painter’s mental state.  He says, curiously, that “no one ever saw him at work,” as though there was some chicanery or secret amanuensis that history has kept hidden from us.    But the mystery of Turner’s painting is really the miracle of perception – not how he painted, but how we see.That mere flecks of color can suggest so much to the eye and brain, and that we can translate them so readily, is what astonishes.  

The late paintings have, of course, confounded many viewers.  Here, the PEM show offers a response in the form of Turner’s late watercolors.  Washes of color with a few figurative dashes, their simplicity seems to offer a key to the minimalism and near-abstraction of the late paintings.  They also bring us full circle, back to the medium that so inspired this artist and was the initial proving ground for his technique.   

The exhibition feels substantial yet doesn’t overwhelm, and its efforts to contextualize Turner through the work of others are instructive.   It makes its points deftly and without overstatement – that, and a rare chance to see this range of work, should point the way to Salem before the summer’s end.

–c. Rachel Yurman, 2014

Turner & the Sea was produced by the National Maritime Museum, part of Royal Museums Greenwich, London. Supported by an indemnity from the Federal Council on the Arts and the Humanities.

Carolyn and Peter S. Lynch and The Lynch Foundation, and The Manton Foundation provided generous support.

The East India Marine Associates of the Peabody Essex Museum also provided support.

 

New Cambridge Observer is a publication of the Harris Communications Group, an award-winning public relations and marketing firm based in Cambridge, MA.

 




Andrew Kreig addresses National Press Club on “Presidential Puppetry”–New Book on Intelligence/Media Ties

presidential_  puppetry_coverOn Friday, July 11, my friend Andrew Kreig spoke at the National Press Club in Washington about his new book Presidential Puppetry: Obama, Romney and Their Masters, which tackles intelligence agency influence on politics and the media.

Presidential Puppetry, is “a non-partisan exposé of the intelligence sector influence in the Obama administration’s second term,” he said.  Drawing from a century of history that includes the Romney and Bush family dynasties, it  argues that failures in news reporting will continue because both traditional and social media are heavily influenced by revenue sources little understood by the public, including most journalists and academics. Link to book preview video

In his talk, Kreig noted  that before the Washington Post was sold to Amazon CEO Jeffery Bezos last summer, the paper had, for many years, received just 4 percent of its revenue from circulation and 14-15 percent from advertising. Approximately 60 percent of Post revenue has come from an education subsidiary, Kaplan, which profits from lucrative but little-reported government relationships.

Similarly, Amazon.com, Bezos’ source of wealth, last fall obtained a $600 million contract to handle advanced computing needs for the CIA, Kreig said. The contract dwarfed the $250 million Bezos purchase price for the Post and further illustrates certain seldom-reported institutional ties between news-making agencies and news organizations.Andrew Kreig Press-Club-headshot

In another example of close ties between government and the news media, Kreig noted that the president of CBS News is Andrew Rhodes. Rhodes brother, Ben, is Obama’s speechwriter, deputy national intelligence director and, as described by insider columnist David Ignatius in the July 11 Washington’s Post, “the closest thing he [Obama] has to a chief strategist.”

Earlier this month, Kreig pointed out, Ray McGovern, a CIA-analyst-turned peace activist, warned a separate audience at the Press Club that the mainstream media are suppressing vital news stories. According to McGovern, who spent 27 years as a CIA analyst with responsibility for daily briefings of two presidents, “Never has it been so bad in the 50 years I’ve been in this town” and “there’s one change that dwarfs all the others.”  What is that change? “We no longer have a free media,” McGovern said. “That’s big. It does not get any bigger than that.”

McGovern was first quoted in report published by the Justice Integrity Project, an organization Kreig founded in 2010 to probe courts, politics and media coverage (http://wwwow.ly/yT2Rw)

In Presidential Puppetry  Kreig documents how deep-pocketed corporations and other institutions have, for more than a century, shaped the public agenda with increasingly little scrutiny from watchdogs. The book draws on Kreig’s  two decades as an investigative reporter, lawyer and high-tech advocate based in Washington, DC.

In the book, Kreig alleges that what he calls “puppet masters” wield enormous influence over intelligence agencies, elected officials, and both traditional and social media. For example, he describes a pattern whereby many prominent elected leaders secretly served as CIA or FBI informants before they entered politics, thereby establishing relationships unknown to the public.

Such allegations are endorsed by an array of experts (www.presidentialpuppetry.com), including McGovern and former CIA analyst and retired journalist John Kelly, who is a board member of the Justice Integrity Project (http://www.justice-integrity.org/index.php?option=com_content&view=article&id=188&Itemid=153. Kelly is the last surviving reporter to have covered the 1960 JFK election victory party in Hyannis Port. He went on to work for CBS and NBC before becoming a CIA officer in Indochina during the Vietnam War era. In organizing and introducing last week’s dinner lecture, Kelly said the news media have become far too timid and institutionally compromised.

The “Puppetry” message is documented with 1,100 endnotes to help other researchers and reformers, Kreig said.  Its conclusion is that any reform must begin with an understanding of our hidden history. That is the theme of a 50-second preview video, entitled “Knowledge Empowers You.” (http://www.youtube.com/watch?v=4KV8Mt2nV_A)

I knew Kreig when he reported  for the Cornell Daily Sun in the late 1960s.  He’s since worked in journalism, technology, and  law. His Boston background iincludes coverage of the Celtics in the 1980s and a clerkship with Boston-based federal judge Mark Wolf, who is best known for presiding over the Patriarca mob case and exposing the Whitey Bulger scandal(http://en.wikipedia.org/wiki/Mark_L._Wolf). Kreig holds law degrees from both Yale and the University of Chicago. From 2009 to 2011, he researched controversial Bush administration federal prosecutions as a Washington-based senior fellow for the Schuster Institute for Investigative Journalism at Brandeis University.

–Anita M. Harris

New Cambridge Observer is a publication of the Harris Communications Group, an award-winning PR and marketing firm based in Kendall Square, Cambridge, MA.

 




Flagship event for Mass Life Science Innovation to address question of creativity, June 3, 2014, in Boston

Image  for Life Science Innovation Day 2014

Image for Life Science Innovation Day 2014

On Tuesday, June 3, the Massachusetts Life Science Center (MLSC) will host  its 7th Mass Life Sciences Innovation  Day at the Harvard Club on Commonwealth Avenue, in Boston. Billed on its Website as “the biggest day for life sciences startups and innovation in the Commonwealth of Massachusetts,” Mass Life Science Innovation Day is  “a high-energy, hands-on event” at which scientific leaders and business experts mingle with scientists, post-docs, professors, entrepreneurs, innovators, and venture capitalists.  

“This is one of the best opportunities to hear about trends affecting life sciences start-ups and to learn about new technologies that are ready for commercialization, ”  according to Abigail Barrow, Director of the Massachusetts Technology Transfer Center and the conference chair,  

A central question to be addressed at the event involves creativity, according to Barrow. That is, can researchers still be creative with the organizational and financial demands that are placed on research environments?  Do corporations and academics still have the courage to allow their teams to be really creative? If you want to do interesting and exciting science can you still get the funding? How does business and finance leadership view creativity?

“Our speakers and panelists will discuss the current battle to create innovation friendly environments and its impact on entrepreneurs and young researchers finding jobs.”

The morning session will feature a keynote address by Mark Levin, who will speak about how Third Rock, the  venture capital firm he founded,  invests in new companies.

 Brock Reeve, Director of the Harvard Stem Cell Institute, will be the luncheon speaker.
Morning and afternoon breakout sessions featuring more than 40 speakers will cover scientific topics such as indication selection, experiment design and managing research programs as well as entrepreneurial topics including  “how to join the venture capital club,”  how to pitch your new idea, and “where to find money to fund your start-up.”

Some 30 early-stage companies and major research institutions will present posters and compete for prizes to be awarded at the close of the day by State Senator Karen Spilka.  The award-winners will be chosen by 20 Life Science CEOS and biotech leaders who will also attend a closing reception. The reception will include an Innovators Marketplace offering resources needed to commercialize an invention.

 More information on the program and registration is available on  the MLSC website at  –http://www.mattcenter.org/malsi-day-2014/home.html .

Here’s a link to the agenda and a complete list of speakers.
Conference fees range from $60 for students  to $550 for two marketplace exhibitors.

Massachusetts Life Sciences Innovation Day was  developed by the Massachusetts Life Sciences Start-up Initiative (MALSI)–a platform organization that brings together all major public and private entities in the State that are committed to building the next generation of Massachusetts companies. MALSI’s mission is to ensure that Massachusetts maintains its lead as the #1 region in the world to start, nurture and grow life sciences companies.  MALSI partners include: Massachusetts Technology Transfer Center, MassBio, Mass Medical Angels, TiE Boston, and several major universities and research hospitals.

–Anita M. Harris
Anita Harris is an author, photographer  and communications consultant based ib Cambridge, MA. 

New Cambridge Observer is a publication of the Harris Communications Group, an award-winning PR and marketing firm based in Cambridge, MA. 




Historic First Parish Unitarian Church Cambridge Offers 1st-Ever Tours, Talks, Wed. May 28

Harvard Square First ParishUnitarian Church

Harvard Square First Parish Unitarian Church

For the first time since its founding nearly 400 years ago, one of the oldest churches in Cambridge is is opening its front doors to offer tours and a museum-quality exhibit to the  public. The First Parish in Cambridge Unitarian Universalist held its first open house  on May 21, 2014. A second open house will take place on Wednesday, May 28, from 11-2 pm.Historian and tour guide Vincent Dixon will speak at 12N and 1 pm

The Church was founded in 1636 by the Puritan settlers, the same year as the establishment of “Harvard Colledge” by the Bay Colony Legislature, according to Ernie Kirwan, the Church member who created the tour/exhibit project.  A site near the Church was selected to benefit students from the preaching of Minister Thomas Shepard.

The Church is committed to love, service, freedom, justice, and spiritual growth, according to its Website.  It draws on:

  • Wisdom from the world’s religions which inspires us in our ethical and spiritual life;
  • Jewish and Christian teachings which call us to respond to God’s love by loving our neighbors as ourselves;
  • Humanist teachings which counsel us to heed the guidance of reason and the results of science, and warn us against idolatries of the mind and spirit;
  • Spiritual teachings of earth-centered traditions which celebrate the sacred circle of life and instruct us to live in harmony with the rhythms of nature.

    Photo of guides at 1st open house: First row: Hannah Stites, Top row: Carol Agate, Sam Berlin, Linda West, Vince Dixon

    Guides at 1st open house: First row: Hannah Stites, Top row: Carol Agate, Sam Berlin, Linda West, Vince Dixon

First Parish is located at 3 Church Street, on the corner of Massachusetts Avenue and Church Street  in Harvard Square.More information is available at www.firstparishcambridge.

–Anita M. Harris

Anita M, Harris is an author and communications consultant based in Cambridge, MA. 
New Cambridge Observer is a publication of the Harris Communications Group, an award-winning PR and Marketing firm in Kendall Square, Cambridge.